“What is the single most important money-making tip you would give a new singer/songwriter?” That question was asked of Featured Artists at The Standing "O" Project, and answers from 16 of those working musicians are collected in this book; some are single sentences, others are pages long. Killing it In the Streaming Age offers a different take on what it means to have a music career in the 21st century. And what’s really surprising—virtually all of the advice is non-digital, real-world and do-able.

Andrew's answer focused on the "Real Money" you want to make and save; "the real “currency” that makes this business go is how you handle yourself – call it integrity if you will. The quality of your art means a lot less if people think you’re an ass...". His thoughtful essay on making a life and livelihood in the 21st century music business will likely strike a chord with veteran musicians as well as those just getting started. The book is chock full of great advice and thoughtful - and often unique - perspectives.

Editors John Dillon and Viv Nesbitt host Art of the Song Creativity Radio, a one-hour, listener-supported weekly radio program broadcast on over 150 stations across North America. They have interviewed some of the biggest names in the industry with a focus on the universal truths common to all creative expression. Together, he and Viv launched The Standing “O” Project, a “socially responsible streaming” site dedicated to overcoming what they see as one of the biggest inequities in the music business: despite being talented creative professionals with a profound work ethic, singer/songwriters are often shortchanged professionally.

Killing it In the Streaming Age is available in soft cover or Kindle edition (currently free!) from Amazon.

Leave a comment:



YouTube -- http://youtube.com/andrewmcknightdotnet Twitter -- http://twitter.com/andrewmcknight Spotify -- https://open.spotify.com/artist/0NnINtoAj99UFcnfjSa1Ox Instagram -- https://www.instagram.com/andrewmcknightmusic/ Facebook -- http://facebook.com/AndrewMcKnight.Musician

Tour Dates

  • 01/24/2020
    Hungry Monk Music - Charleston, SC
  • 01/25/2020
    Community Unitarian Universalist Church - New Smyrna Beach, FL
  • 01/26/2020
    Unitarian Universalist Fellowship of St. Augustine - St. Augustine, FL
  • 03/06/2020
    Franklin Park Arts Center - Purcellville, VA
  • 03/14/2020
    Lamar Senior Activity Center - Austin, TX




Andrew is a grateful Endorsing Artist for Elixir Strings and Fairbuilt Guitars, and a member of the Virginia Commission for the Arts Touring Artist Roster. He also is a member of The Standing "O" Project and Concerts in Your Home.

Elixir Strings logo   Fairbuilt Guitars logo


Virginia commission for the arts logo